Trade Media
Trade media to actively reach your niche B2B Audiences
Trade media can be a treasure trove for B2B marketers, helping us to build and maintain awareness and engagement in target audiences. With thousands of trade publications in the U.S. in over 150 categories, these publications have subscribers who are hungry for news and info in their specific field. We work with horizontal (industry-specific) and vertical (title-specific) B2B trade publications, websites, and other forms of engagement to hit the bullseye on your target audience.
Trade Media Services
Trade Media Planning
- Selecting the correct partners based criteria such as content, engagement, and alignment with your KPIs are foundational to a successful campaign
Trade Media Buying & Management, including:
- Ads in trade print publications and digital editions
- Custom email blasts to subscribers
- Website banner ads
- E-newsletter banner ads
- Custom webinars
Trade Analytics
- Continuous review of performance around key measurements such as engagement, on-site actions, lead generation, etc. allow us to optimize into top performers
Platforms and Tools
- BPA Audits
- SRDs
Partnering With Top Publishers
Good people getting great results.
Find out how we can do it for you.
