OTT Media Services
OTT Services for Reaching Incremental Audiences
The digital video landscape continues to evolve. Over-the-top (OTT) and connected TV (CTV) are key components of today’s media mix. OTT/CTV offers brands access to advanced targeting capabilities to publish their messages across smart TVs, mobile phones and tablets. mobile phones and tablets.
OTT/CTV Evolving Your Media Mix
With foundational roots in audience-centric planning and data-driven optimization, Brunner understands the capabilities unique to OTT/CTV advertising to successfully integrate these channels into your media mix. Including OTT/CTV in your media mix will increase reach, engagement and ROI in a targeted and measurable way.
OTT/CTV + Linear
Your media mix needs to reflect where your audience is to drive success. A combination of OTT/CTV and linear TV helps supplement or complement your audience targeting depending on their behaviors. It’s standard for us to test this mix for our clients to achieve maximum impact as efficiently as possible.
- Planning, buying & management
- Creative messaging
- Concept inception to execution
Expertise You Can Count On
- Google Display & Video Certified
- OneView (Roku) Certified
- Trade Desk Certified
- Tableau Certified