GNC, an international specialty retailer specializing in health and nutrition products, needed to modernize their data science tech stack and implement more nimble, impactful processes. in order to translate their voluminous data into strategic guidance and tactical executions.
The organization, its culture and tech capabilities require a systematic, step by step transformation. It cannot be done all at once though, due to legacy systems/contracts, required training, and budgets.
We guide, and in some cases build, capabilities that directly impact the success of the marketing organization. This consists of analytical roadmaps of timelines, dependencies, budgets, while also providing technical training, prototypes, “starter models,” and working code.